Regional Post sat down with Irina Belysheva, CEO of Wilco Wealth Management, to talk about how wealth management is evolving in Armenia. The piece opens with the traditional Armenian benchmarks of achievement, having a child, building a house, planting a tree, and uses them as a lens for the shift Irina sees taking place among the country’s first generation of post-independence entrepreneurs, who are now starting to think about multi-generational wealth.
Irina describes Wilco’s approach as that of a “co-pilot” for clients, offering a long-term strategy that covers both financial and non-financial goals, from succession planning and capital structuring to lifestyle and other services offered by the company and through Wilco’s partner network. She also touches on the growing interest from the Armenian Diaspora in investing directly in the country, and on the role of trust and financial literacy.
